RESUME
Professional
info
A Design Program Manager with 15 years of experience leading planning, design programs, managing cross-functional teams, and driving strategic projects. At Smith.ai, reduced project costs by 30%, improving operational models and enhancing SMB engagement. At Rally Health, scaled design operations and at LeaseStar, launched SaaS products yielding over $1 million in revenue.
SOFTWARE Skills
AI / Large language model tools
ChatGPT • MAKE • Zapier
Midjourney • Canva • DALL•E
Project Management
JIRA • Notion • Confluence • Adobe workfront • Slack • Salesforce • ClickUp • Streamtime • Google Doc/Sheets • Microsoft Suite • Smartsheet
Design
Figma • Adobe creative suite • SKETCH
Work
experience
Senior Program Manager, Smith.ai , SF, CA
Jun 2021 - Mar 2024
Developed operational framework and managed projects for Smith.ai's globally distributed design, product, and engineering teams to optimize SMB engagement.
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Reduced project costs by 30% in 6 months through agile processes, resource management, OKRs, roadmaps and guided stakeholders to adopt new tools for automation. (LLM,Ai,Make.com)
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Managed design-led initiatives across our product portfolio by collaborating with cross-functional partners, and boosted productivity by 20% for distributed teams by leading UX leadership design reviews, sprint planning and enhancing creative processes. (Scrum master/ program builder)
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Managed road mapping, sprint planning, product development, OKRs, and budgeting for a leadership team of 14, ensuring aligned product briefs and goal-driven product releases.
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Acted as scrum master, while managing top-tier multi-phased projects, and supporting the rollout of customer engagement experiences powered by advanced large language models (LLMs).
Senior Design Program Manager, Rally Healthcare (United Health Group), SF, CA
2017 - 2021
Co-founded and led Design operations, facilitating UX / UI design practices including design systems, user research, testing and managed design workflow with Product Management, Engineering, Marketing, Content Strategy, Compliance, and Legal.
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Scaled design operations for a 30+ product design team, increasing UX satisfaction by 15% through improved design process, programs, asset management and design tools.
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Project managed healthcare apps, launching behavioral health releases for 5 million users base.
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Launched accessibility compliant design and content systems, achieving 100% adoption
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Managed end-to-end creative workflow and project management including scope, intake, tracking, budgeting, resource allocation and timelines, while also overseeing long-term team health, capacity forecasting, project planning, and metrics.
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Successfully project managed the launch of the Rally Coach™ Personalized Health Coaching app and the Real Appeal® weight loss program across Android, Apple iOS, and web applications.
Digital Producer, Creatives Services, VIVO Agency / Dudnyk, SF, CA
June 2015 - 2017
Responsible for management of the day-to-day execution of multi-channel marketing and advertising programs from scope to completion for Healthcare clientele: CooperVision, Medela, SentreHEART, AbbVie, Medela, eNeura, On Lok.
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Launched multiple healthcare products, overseeing design, copywriting, user testing, video production, and marketing events, delivering 20+ websites and digital marketing projects.
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Improved internal coordination by aligning complex networks of design, product, marketing, legal, and IT teams, achieving 50% faster releases through an agile framework.
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Managed internal and external design and development teams to produce micro apps, responsive websites, product trial microsites, banner campaigns, and intranet platform modules and updates.
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Lead scoping, budgeting and full roll out of digital marketing projects including ad placements, newsletters, A/B market testing, user stories, SEO/keyword creation, analytic reports and campaign data management.
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Tracked planning, budgeting and resourcing of vendors for 2D/3D animation, engineering and partner ad agencies.
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Oversaw large-scale print campaigns: brand guides, brochures, ads, billboards, bus shelters, Muni interior/exterior ads, newspaper ad campaigns, tradeshow booths, client branding and additional miscellaneous print needs.
Project Manager II, Creatives Services/Sales, LeaseStar, a division of RealPage Inc, SF, CA
April 2012 - 2015
Managed multiple direct reports, the design development team and oversaw product launches on an enterprise SaaS-based real estate and property management leasing platform
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Led cross-functional teams through software development, quantitative research, budgeting, documentation, and drove operational support and communication for UX / UI designers, QA and engineering teams.
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Lead scope calls to identify business requirements, pricing, project deliverables and timeline.
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Created and managed project plans, budgets, contracts and identified and mitigate risks on projects.
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Supported third party design firms implementing our widgets on third party CMS platforms (WordPress, Drupal, etc).
Co-Founder,Creative lead & Design Program Manager, Exact Science Productions, SF, CA
September 2006-Aug 2012
Oversaw the creative efforts and production schedule of a music-inspired apparel brand, managing creative direction, production, and sales campaigns
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Managed seasonal clothing line production and creative work, achieving $1 million+ in yearly revenue and featuring in major retailers such as Nordstroms, Journeys, and PacSun.
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Assembled and managed sales team for seasonal sales campaigns and apparel tradeshows.
Freelance Designer, SF, CA
July 1997-Aug 2014
Clients: San Francisco Cinematheque, SFFILM, San Francisco Museum of Modern Art, Osiris Shoes, VANS, Open Mind Music, Om Records, Stanton, Organic and Supreme Printing.
Basic coding
HTML/CSS
PHP
MYSQL
JAVASCRIPT
JQUERY LIBRARY
WIDGETS
CONTENT MANAGEMENT:
Wordpress, wix, shopify, Kentiko, Confluence, Blogger
Audio/Visual
Affinity Live/Accelo • Final Cut • LOGIC Audio
INTERESTS
Film (arthouse to blockbuster), collecting vinyl records and design books, DJing, illustration